Hello Alex Docs

Web Chat Widgets Overview

Build, embed, and monitor AI chat widgets across landing pages. Read the Web Chat Widgets guide in Hello Alex documentation.

Overview

Widgets extend Alex to web visitors, creating a consistent conversational entry point outside voice and SMS channels.

A widget is configured with pathway behavior and branding, then published to generate embeddable code.
Conversation records feed back into workspace insights, so website engagement can be evaluated like other channels.

Good to know: page-specific widgets often improve relevance compared to one global embed.

Widget inventory visibility helps teams track what is draft, active, or ready for deployment.

Identify one draft widget to finalize and publish for controlled testing.

List management centralizes published and draft states, making rollout planning easier.
Published entries provide embeddable snippets, while draft entries remain safe for internal iteration.
Publish status: Draft widgets are not embeddable.
Good to know: naming widgets by page intent simplifies downstream analytics comparisons.
Multi-page widget portfolio
Staged rollout management

Editor settings determine both conversation behavior and visitor-facing presentation.

Validate behavior in preview, then deploy the snippet to one target page.

Pathway assignment governs response logic while style options align appearance with site branding.
Embed snippets generated after publishing carry the configured behavior into your web properties.
Pathway: Conversation flow for site visitors.
Good to know: preview checks prevent brand mismatch and routing mistakes before production embed.
Landing-page chatbot setup
Brand-consistent support widget

Conversation review reveals visitor intent and lead quality from web chat interactions.

Review recent sessions for drop-off points and refine pathway prompts accordingly.

Session timelines show what visitors asked and how Alex responded, supporting optimization decisions.
Captured lead details can inform follow-up workflows and conversion reporting.
Lead capture: Contact info collected by the widget.
Good to know: comparing conversation quality across widgets is often more useful than raw session volume alone.
Lead triage from website chat
Content gap detection

Publish one widget on a high-intent page and measure conversation quality before broad rollout.